Know how tips

Marketing Plan

The Queenstown property market is unique, you need advertising that can reach local, national and international buyers.  When choosing which company to list your Queenstown Property with, you must take this into consideration.

When choosing to list with Ray White in Queenstown you not only benefit from our agents extensive knowledge and local database but you can utilize the advertising power made acessible by Australasia’s largest Real Estate group.

A well orchestrated and affordable marketing campaign will showcase your property on the international stage.  All of this can be offered through the Ray White Group.  We offer innovative, unique and most importantly effective options to reach your target market.

Your marketing campaign will be designed to achieve a specific goal. It will generate focused awareness in the target market and will attract inquiries about your particular property.

It will be targeted to your agent’s database of likely clients and other potential buyers in the area. It may use tools such as email campaigns and internet, letterbox drops, signboards, property promotional brochures, direct mail and local/national advertising.

Your Ray White agent knows your local market statistics, which tell you where the majority of buyers should come from, either from outside your area or moving within it. Your campaign is tailored accordingly and is based on your individual time frame, budget and requirements.

Marketing property via the internet is developing more each day and Ray White is at the forefront of this technology; raywhite.com is your real estate partner of the future, working 24 hours per day, 7 days a week. It provides buyers with up-to the-minute information on thousands of properties listed in Ray White’s extensive agency network.

You should spend time with your agent going over every detail before finally agreeing to your marketing campaign and budget.